We build businesses, brands, and experiences.
Espere Co. Ltd. is a business development consultancy based in Seoul — working with international companies to navigate, enter, and grow in the Korean market.
WHAT WE DO
We are experts in Seoul and Korean business culture.
HOW WE WORK
Espere operates at the intersection of culture, strategy, and execution. We work with international companies entering Korea — advising on market positioning, local partnerships, and experience design. Our work crosses all industries, with one common denominator: Seoul.
Services
01
Business Development
04
Trend forecasting
02
Localisation
05
Curation
03
Strategy
06
Events, Conferences, & Journeys
NEW PROJECT
NEW PROJECT
We made a magazine.
Seoul needed a magazine on its lifestyle, culture, and creative economy in English. For a global audience, but always with the eyes of a local. So we made it!
Get a copy of the first issue for free — seoul-cult.com
The Founder
IDA KYMMER builds companies at the intersection of culture, media, and technology.
A global keynote speaker, Ida has addressed audiences at the World Economic Forum, SXSW, Next in Vogue, and many more.
She holds an MA in Peace and Conflict Studies and has worked for UNHCR and the Korean National Assembly, as well as media organisations including Swedish Radio, SVT, JoongAng Daily, and Seoul Selection. She founded her first company in 2014 and has since led projects spanning immersive technology, global brand strategy, and media, including 3D interior screens for SLS Hotel & Casino Las Vegas with Dexter Studios and three years as Global Director at Journee. She also assesses startups for incubator programs and innovation projects.
She has lived in eight countries and speaks five languages.